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Systems Thinking, Managing Chaos and Complexity, A platform for Designing Business Architecture
Butterworth-Heinemann, August 2002, [buy]
- Content
- 1. How the game is evolving
- 2. System principles
- 3. Systems dimensions
- 4. The Sociocultural Model: Information-Bonded Systems
- 5. An operational definition
- 6. Defining the problem
- 7. Designing a solution
- Appendix
- Links and Articles
PART I: System philosophy: The name of the devil
1. How the game is evolving

- Imitation (1)
- Imitiation is the most basic force...
countries with an advantage in process technology have gained a dual advantage:
- it is difficult to copy a distinction in process technology because its critical elements are knowledge workers.
- competency in a process technology makes it simpler to transfer knowledge from one context to another, easing the operationalization of new knowledge.
- Inertia (2)
- inertia is reponsible for all second level tendencies and behaviours that delay reactions to technological breakthroughs... the more success an organization has with a particular technology, the higher is its resitance to the prospect of change... but the real danger arises when the organisation finally decides to patch things up. Patching wastes critical time. It provides the competition with a window of opportunity to disseminate the new technology and dominate the market. Patching, moreover, increases the cost of the operations and reduces the quality of the output, producing a double jeopardy.
- Suboptimization (3)
- Exaggeration the fallacy that if X is good more X is even better, is at the core of the third level process that effectively destroy a competitive advantage... An increasingly monolithic culture produces an ever-decreasing set of alternatives and narrow path to victory.
- Change of the game (4)
- The act of playing a game successfully changes the game itself.
Henry Fords refusal to appreciate the implication of his own success and his unwillingness to play the new game, gave Alfred Sloan of GM the opportunity to dominate the automotive industry... Success marks the beginning of the end of the Information Era. Competitive advantage is increasingly shifting away from having access to information toward generating knowledge and, finally, toward gaining understanding.
- Shift of paradigm (5)
- Shifts of paradigm can happen in two categories: a change of nature of reality or a change in the method of inquiry... Not only has there been a shift of paradigm in our understanding of the nature of the beast - i.e., from our conception of an organization as a biological model to a sociocultural model - but there has also been a profound shift in our assumption to regarding the method of inquiry, the means of knowing, from analytical thinking (the science of dealing with independent sets of variables) to holistic thinking (the art and science of handling interdependent sets of variables).
INTERDEPENDENCY AND CHOICE
While the organization as a whole is becoming more and more interdependent, the parts increasingly display choice and behave independently. The resolution of this dilemma requires a dual shift of paradigm.
The first shift will result in the ability to see the organization as a multiminded, sociocultural system, a voluntary association of purposeful members who have come together to serve themselves by serving a need in the environment.
The second shift will help us see through chaos and complexity and learn how to deal with an interdependent set of variables.
ON THE NATURE OF ORGANIZATION: THE FIRST PARADIGM SHIFT
- Mindless Systems: a mechanistic view
- The principle that parts should not deviate is at the core of the glamour of tidiness, efficiency, controllability, and predictability of its operation. The parts of a mindless mechanical system, just like the whole, have no choice.
- Uniminded Systems: a biological view
- An organization is considered an uniminded living system, just like a human being, with a purpose of its own. This purpose, in view of the inherent vulnerability and unstable structure of open systems, is survival. To survive, according to conventional wisdom, biological beings have to grow. To do so, they should exploit their environment to achieve a positive metabolism.
In organizational language, this means that growth is the measure of success, the single most important performance criterion, and that profit is the means to achieve it...
The operation of a uniminded system is totally under the control of a single brain, the executive function, which, by means of a communication network, receives information from a variety of sensing parts and issues directions that activate relevant parts of the system.
- Multiminded Systems: a sociocultural view
- The critical variable here is purpose. According to Ackoff (1972), an entity is purposeful if it can produce
- the same outcome in different ways in the same environment and
- different outcomes in the same or different environment...
The elements of a mechanical system are energy-bounded, but those of a sociocultural systems are information-bounded...
The members of a sociocultural organization are held together by one or more common objectives and collectively acceptable ways of pursuing them. the members share values that are embedded in their culture. The culture is the cement that integrates the parts into a cohesive whole. Nevertheless, since the parts have a lot to say about the organization of the whole, consensus is essential to the alignment of a multiminded system [1].
ON THE NATURE OF INQUIRY: THE SECOND PARADIGM SHIFT

Type II (emergent) properties: success, failure, happiness, ...
Analysis is a three step process: first it takes apart that which it seeks to understand. Then it attpempts to explain the behavior of the parts taken seperately. Finally, it tries to aggregate understanding of the parts into an explanation of the whole.
System thinking uses a different process. It puts the system in the context of the larger environment of which it is part and studies the role it plays in the larger whole.
THE COMPETITIVE GAMES
- Mass production: Interchangeability of parts and labour
- The question was no longer how to produce, but how to sell. And so dawned the marketing era...
- Divisional structure: Managing growth and diversity
- Unlike Ford, Sloan recognized that the basis for competition had changed from an ability to produce to an ability to manage growth and diversity...
Corporations, in their simplest form, are divided into two distinct parts: corporate office and operating unit... Operating product divisions are usually not authorized to redisign their products or redefine their markets... Therefore, the core concept of "predict and prepare" dominate the management process and complements the divisional structure in the pursuit of the essential functions: growth and viability.

- Participative management: Self-Organizing systems
- Pursuing the ideal of a conflict-free organization has proved problematic. Creating conflict-free organizations means less choice, reducing members to the levels of robots. Such a situation, even if feasible, may not be desireable.
- Operations research: Joint optimization
- The essence of this effort was to use models, basically mathematical, to find optimal solutions to a series of interdependent variables. However, the assumptions regarding the nature of the organization remained mechanical. The other significant contribution to this version of systems thinking was the concept of systems dynamics developed by J. Forrester of MIT.
- Lean production systems: flexibility and control
-
- Interactive Management: The design approach
- Ackoff proposes a design methodology by which stakeholders of a multiminded system participatively design a future they collectively desire and realize it though successive approximation... The design model explicitely recognized that choice is the heart of human development. Development is the enhancement of choice and holistic thinking.
PART II: Systems theories: the nature of the beast
2. System principles
Openess

Openess means that the behavior of living (open)systems can be understood only in the context of their environment...
Although everything depends on everything, this everything can be grouped into two categories: those elements that somehow can be controlled and those cannot. This distinctions gave us an operational definition of the system, environment, and system boundaries...
We discovered, that the behavior of the varibles in the environment, although uncontrollable, is more or less predictable... This let to the formulation of PREDICT and PREPARE...
There are some other kind of variables that we do not control, but only INFLUENCE. To CONTROL means that an action is both necessary and sufficient to produce the intended outcome. To INFLUENCE means that the action is not sufficient; it is only a coproducer.
The new category of variables, those that could be influenced, for a new region called TRANSACTIONAL ENVIRONMENT.
The transactional environment is becoming significant to understanding the behavior of an open purposeful system. It includes all critical stakeholders of a system: customers, suppliers, owners, the boss, and, ironically, the members themselves...
Managing a system is therfore more and more about about managing its transactional environment, that is, managing upward. LEADERSHIP is therefore defined as the ability to influence those whom we do not control.

Purposefulness
To influence the actors in our transactional environment we have to understand WHY THEY DO WHAT THEY DO.
Understanding is different from both INFORMATION and KNOWLEDGE.
Information deals with the WHAT questions, knowledge with the HOW question, and understanding with the WHY questions...
The WHY question is the matter of purpose, that of choice. And choice is the product of the interactions among the three dimensions: RATIONAL, EMOTIONAL and CULTURAL.
- RATIONAL choice is the domain of self-interest, or the interest of the decisionmaker, not the observer....
- The EMOTIONAL choice is the domain of beauty and exitement. We do lots of things because they are exciting or, more precisely, because they are challenging. While rational choice is risk aversive, emotional choice is not. Risk is an important attribute of the excitement and challenge.
- CULTURE (default) defines the ethical norms of the collective, of which the decisionmaker is a member.
Multidimensionality
Multidimensionality is the ability to see complementary relations in opposing tendencies and to create feasible wholes with unfeasible parts...
A complement is that which fills out or completes a whole. The principle of MULTIDIMENSIONALITY maintains the opposing tendencies not only coexist and interact, but also form a complementary relationship. the complementary relationship is not confined to pairs. More than two variables may form complementary relationships, as the trio of freedom, justice and security demonstrates.
The mutual interdependence of opposing tendencies is characterized by an AND instead of an OR relationship.
Plurality of function, structure and process
- FUNCTION
- Organizations have multiple forms of functions generating and disseminating WEALTH, POWER and BEAUTY. Still corporate actors, depending on their primary mindset or the roles assigned to them, consider only one of these functions as primary. This is the fallacy that results in successful operations but dead patients.
- STRUCTURE
- defines the components and relationships among them, which are multiple and variable.
- PROCESS
- similar initial conditions may lead to dissimilar end states (Buckley, 1967). So the process, rather than the initial conditions, is responsible for future states.
Emergent Property
Emergent, or type II, properties are the property of the whole, not the property of the parts, and cannot be deduced from the properties of the parts (love, life for example).
However, they are a product of the interactions, not the sum of actions of the parts, and therefore have to be understood on their own terms...
What characterizes a winning team is not only the quality of its players, but also the interactions among them... [see also Tom DeMarco]
An organization's success is the product of the interactions among the five basic processes of throughput, decision making, learning and control, membership and conflict management. These processes correspond with generating and disseminating wealth, power, knowledge, beauty and values.
Counterintuitiveness
COUNTERINTUITIVENESS means that actions intended to produce a desired outcome may, in fact, generate the opposite results...
Counterintuitive behavior of social systems is further exemplifies by the following observations
- Social systems display a tendency to repeat themselves and produce the same set of nonsolutions all over again. [quote of Winneh the Pooh by Norman L. Kerth @ the Vienna Scrum Gathering, Apr. 2k4]
- A difference in degree may become a difference in kind.
- Passive adaption to a deteriorating environment is a road to desaster... Ironically, sudden change of phase with all of its ramifications is less dangerous than imperceptible, gradual change.
3. Systems dimensions
There are five dimensions which form a comprehensive set of variables that collectively describe the organization in its totality:
- the generation of WEALTH (economics)
- the creation and dissemination of TRUTH (scientifics)
- the creation and dissemination of BEAUTY (aesthetics)
- Formation and institutionalization of VALUES (ethics)
- Development and duplications of POWER (politics)
The four organizational processes
- Membership, (beauty)
- Decision System (Power)
- Conflict management (Values) and
- Measurement system (knowledge, Learning and control)
are very much interdependent and value driven. Together, they define critical attributes of the ORGANIZATIONAL CULTURE. More often than not, these attributes are produced by default rather than design.
Throughput
scan p60
- Model of the process
- The model you have to design can well be simulated with data which should be available since three years, at least [2].
- Critical Properties
- the most used variables are:
- time
- cost
- flexibility
- quality
- Measurement and diagnostic
- The diagnostic system should be able to recognize when the improvement hits a plateau, because this indicates that the system has used up the slacks and that the existing design has exhausted its maximum potential.
- Read only memory
- for learning purpose and future references.
- Target costing
- Incoporation of target costing and VARIABLE BUDGETING in operating throughput systems is often the difference between success and failure...
As we move toward a global economy, prices increasingly become uncontrollable variables, while costs, because of technological advances, increasingly become variables.
Target costing requires a variable budgeting scheme. With variable budgeting, every active element in the process becomes a performance center. None will get a fixed budget, but everyone will have a working capital and a monthly income. This income will be a percentage of monthly throughput, which in turn will determine the level of the expenditure of the activity.
Membership
Effective membership in a multiminded system requires a role, a sense of belonging, and a commitment to participate in in creating the group's future, so much that rolelessness is the major obstruction to integrating a social system. When an individual feels that his or her contributions to the group's achievements are insignificant, or when he or she feels powerless to play an effective role in the system's performance, a feeling of indifference sets in and the individual gradually becomes alienated from the very system in which he or she is supposed to be an active member.
Conflict management
The effectiveness of an organization depends not so much on managing the actions, but on managing the INTERACTIONS among its members.
Conflict can be addressed in four different ways:
- to SOLVE a conflict is to select a course of action belived to yield the best possible outcome for one side or the other - in other words, a win/lose struggle.
- to RESOLVE a conflict is to select a course of action that yields an outcome good enough and minimally satifactory to both the opposing tendencies - in other words a compromise.
- to ABSOLVE a conflict is to wait it out, hoping that, if ignored, it will go away - in other words, benign and neglect.
- to DISSOLVE a conflict is to change the nature and/or the environment of the entity in which it is embedded, thus removing the conflict.
To dissolve a conflict is to discover new frames of references in which opposing tendencies are treated as complementary in a new ensemble with a new logic of its own. It requires reformulation or, more precisely, reconceptualization of the variables involved. Finally, to dissolve a conflict is to redisign the system, which contains the conflict, in its totality, creating "a feasible whole from unfeasible parts."
- from lose/lose to win/win environments
- changing conflicts to competition
Decision systems
- Duplication of power
- ... the answer lies in the fact that centralization and decentralization are two sides of the same coin. Both have to happen at the same time. This phenomenon is possible because power is like knowledge. It can be duplicated. The conceptualization of power as a non-zero-sum entity is the critical step toward understanding the essence of empowerment and the management of multiminded systems... example ...
This message of this brief story is that it's the SHARING OF DECISION CRITERIA, not abdiction of power that results in empowerment and makes centralization and decentralization happen at the same time. Achieving a higher order of decentralized decisionmaking requires a higher order of centralized agreement on decision criteria. However, to produce a shared understanding of criteria among all members of an organization individually is an impossible task. The process of empowerment has to be insitiutionalized. => learning in "design cells"...
- Descision criteria
- A POLICY is a decision criteria at a higher level of abstraction and deals with choice dimensions - essentially with the WHY questions.
PROCEDURES on the other hand, are derived from policies. They deal with HOW questions... Each design cell should make its own rules and procedures on how conduct business (how often to meet, how to reach decisions, ...) However, for its operation to be effective, each should have the following four attributes:
- DEGREE OF FREEDOM
- CONSISTENCY
- EXPLICITNESS
- CONSENSUS
For a working synthesis to be effective, the participants, at a minimum, must feel that they:
- Have been heard and given a chance to influence the outcome.
- Have understood why the default decision has been taken, even though they might disagree with it.
- Are willing to live by the decision and support it with commitment [3].
Learning and control systems
Learning results from being surprised: detecting a mismatch between what was expected to happen and what actually did happen.A formal process to detect these mismatches has to record the following information:
- The assumptions on which the decision was made.
- The information used to make the decision.
- The process used to arrive at a conclusion.
- The expected outcome(s).
Also reasons for mismatches are infinite, they fall into one of the following four categories:
- The information (input) was wrong.
- The implementation was wrong.
- The decision was wrong.
- The environment has changed.
- social calculus
- VERTICAL COMPATIBILITY deals with the extent of compatibility between members at different levels
- HORIZONTAL COMPATIBILITY is concerned with the members at the same levels
- TEMPORAL COMPATIBILITY is concerned with the compatiblity of the interests among past, present and future members in the system.
4. The Sociocultural Model: Information-Bonded Systems
Organization of a multiminded sociocultural system is considered a voluntary association of purposeful members in which the bonding is achieved by a second-degree agreement, which is an agreement based on a common perception [1].
Culture
It is the "shared image" that we refer to as the culture of a people. Incoporating their experiences, beliefs, attitudes, and ideals, it is the ultimate product and reflection of their history and the manifestation of their identity - man creates his culture and his culture creates him...
The inertia of a culture is manifested by public and private images acting as filters, developing a selective mode of reception. This tunes the receptors for particular messages. Those consistent with the image are absorbed and reinforced, while contradictory and antagonistic ones have no siginificant effect. This phenomenon, although an impediment to change, acts as a defense mechanism and structure-maintaining function [4].
Furthermore, since truth is commonly identified with simplicity and comprehensibility, what one does not understand is simply rejected as false.
Social learning
Social learning is not the sum of the isolated learning of each member. It is the members' shared learning as manifested in a notion of shared image and culture... but unlike energy, knowledge is not subject to the "law of conversation." One does not lose knowledge by sharing it with others. The ability to learn and share knowledge enables sociocultural systems to continously increase their capacity for higher levels of organization. This is what social development is all about...
In this context, FIRST-ORDER LEARNING represents a QUANTITATIVE change. It revises the probabilities of choice, modifying parameters in a fixed structure.
SECOND-ORDER LEARNING, on the other hand, involves challenging the assumptions. It represents a a QUALITATIVE change that identifies a new set of alternatives and objectives [5].
Development
A systems view is basically concerned with development.
- Schematic view of theoretical traditions
- scan fig 4.1 p88
- systems view of development
- scan fig 4.2, p89
DIFFERENTIATION represents an artistic orientation (looking for differences among things that are apparently similar) emphasizing stylistic values and signifying tendencies toward increased complexity, variety, autonomy, and morphogenesis (creation of new structure).
INTEGRATION represents a scientific orientation emphasizing instrumental values and signifying tendencies toward increased order, uniformity, conformity, collectivity, and morphostasis (maintainance of structure)...
Note that movement toward organized complexity is the essence of negentropic processes in living systems. This mode represents the systems view of organization, a sociocultural system with upper and lower limits for integrative and differentiative processes...
In defining development, we identify two active agents: DESIRE and ABILITY.
- DESIRE
- is produced by an exciting vision of the future enhanced by the interaction of creative and recreative processes. The creative capacity of man, along with his/her desire to share, results in a shared image of a desired future. This generates dissatisfaction with the present and motivates pursuit of more challenging and more desireable ends...
- ABILITY
- is the potential for controlling, influencing, and appreciating the parameters that affect the system's existence. But ability alone cannot ensure development. Without a shared image of a more desireable future, the frustration of the powerful masses can easily be converted into a unifying agent of change - hatred - which in turn will successfully destroy the present but will not necessarily be a step toward creating a better future [1]...
Multidimensional modular design
Traditionally, organizational theory deals with two types of relationships:
- responsibility (who is responsible for what) and
- authority (who reports to whom)...
These criteria have evolved primariliy around three components of a system:
- input (technology),
- output (products), and
- environment (markets)...
The multidimensional design assumes that the three common criteria (s.a.) are complements. Treating them as interdependent dimensions and managing their interactions eliminates the need for periodic reorganisations when a change in competitive environments necessiates a change of emphasis from one orientation to another - for example, from products to markets or vice versa... But, without a vision there wil be no sense of direction. Without a vision all possibilities would have equal values; there would be no basis to judge the relevancy of the emerging opportunities [1].
- Outputs dimension
- Performance of an output module preferably should be as independent to the behavior of other peer output modules as possible; it should have enough authority over its resources - money and people - to be responsible and accountable for its successs or failure [6]. It should also be able to retain a percentage of its contributions above a minimum level for incentive and internal development.
- Inputs dimension
- These shared services [sysadmin, for example] and specialized functions can be provided by groups of special-purpose modules, which together constitute the input dimension of the organization.
However, in general, centralization should be avoided unless one or all of the following situations weigh overwhelmingly against decentralization of a particular service [7]:
- UNIFORMITY
- ECONOMY OF SCALE
- CORE TECHNOLOGIES [Zope]
- Markets dimension
- Internal market economy
- defining the relationships between input, output, and marketing modules is the most critical task of this conception...???
- Planning, learning, and control system
- REACTIVE PLANNING is concerned with identifying deficiencies and designing projects and strategies to remove or supress them. It deals with parts of an organization independently of each other.
PROACTIVE PLANNING consists of two major activities: PREDICTION and PREPARATION. The objective is to forecast the future and then prepare the organization as well as possible.
Systems methodology rests on the INTERACTIVE type of planning, which assumes that future is created by what we and others do between now and then. Therefore, the objective is to design a desireable future (idealization) to invent or select ways of bringing it about (realization).
PART III: Systems Methodology: the logic of madness
5. An operational definition
The first dimension would have to be a framework for reality, A SYSTEM OF SYSTEMS CONCEPT to help generate an initial set of working assumptions about the subject.
The second dimension would have to define an operational method to
- start the search process,
- to modify and verify initial assumptions, and
- evolve closer and closer to the truth, until a satisfactory notion of the whole is produced. Truth lies at the end, not on the beginning, of the holistic inquiry...
... a DESIGN approach dealing ITERATIVELY with STRUCTURE, FUNCTION and PROCESS is the "enabling light" of systems methodology.
- STRUCTURE
- defines components and their relationships, which in this context is synonymous with input, means and cause.
- FUNCTION
- defines the outcome, or results produced, which is alos synonymous with outputs, ends, and effect.
- PROCESS
- explicitely defines the sequence of activities and the know-how required to produce the outcomes.
Structure, function, and process, along with their containing environment, form the INTERDEPENDENT set of variables that define the whole.
... Recall that each each of the three concepts of structure, function, and process has been separately and successfully used as the core concept of the following inquiry systems.
- analysis (classical sciences)
- synthesis (functional approach)
- process orientation (behavioral scinece)
A holistic approach has to include all three notions of structure, function, and process.
Systems design is as much an art as a science. A systems designer should have
- a working knowledge of systems theory and methodology
- the capacity for abstraction
- the creativity to see both similarities and differences
- the courage to question the sacred assumptions, and
- the sensitivity to be moved by the power of an idea.
Practical implications
Traditionally there are three ways to define a problem:
- deviation of the norm
- lack of resources
- the tendency to define it in terms of the solution we already have. Separating problem from solution
6. Defining the problem
Formulating the mess
OCR scan p118 & p119
- Searching
- Searching is the iterative examination that generates information, knowledge, and understanding about the system environment.
The searching phase of mess formulation involves three kinds of inquiry:
- System analysis: develop a snapshot of the current system.
- Obstruction analysis: identify the malfunctioning in the power, knowledge, wealth, beauty and value dimensions of a social system.
- System dynamics: to understand the interactions of critical vairables in the context of time, the totality and their interactive nature of the change within the system, and the system environment.
- Mapping
- Generation of themes usually requires an interactive discussion to achieve a shared understanding of the grouping criteria.
Finally, after all relevant themes are identified and substantiated, the relationships (interactions) among the elements must be addressed...
- An event (cause) might have more than a single outcome (effect).
- Cause and effect are seperated in time and space (time lag).
- Cause and effect can replace one another (circularity).
- Effects, once produced, might have an independent life of their own. Removing the cause will not necessarily remove the effects.
Once the elements of a mess and their interactions are mapped, we need to know why and how the current mess has evolved.
Mapping the mess is the heuristic process of defining essential characteristics and the emergent property of the mess...
- Telling the story
- The challenge is to create a shared understanding of the current reality and its undesireable consequences, thus creating a desire for change...
The mess should be presented as a consequence of past success, not as a result of failure.
7. Designing a solution
Rules of the game
- Produce an order of magnitude improvement in the throughput of the system. The basic assumption is that cost and performance of any system are essentially design driven.
- Create a shared understanding among critical actors. The best way to learn a system is to redesign it.
- Generate ownership and commitment. People are more likely to implement an idea when they have a hand in shaping it.
- Dissolve conflict and create win/win solutions... Management of multiminded systems requires the ability to dissolve conflict.
- Convert obstructions into opportunities. According to Ackoff, "With infeasible parts one can create a feasible whole".
Idealized design
- The system's boundary and business environment
- A system's boundary is defined by understanding the behavior of its stakeholders... Therefore we need to know the following:
- Who are the major stakeholders?
- What are their expectations?
- What are the desired properties of the system from their perspective?
- What is their influence?
- Which critical variables do they control (or influence)?
- Purpose
- To define the purpose of the mission of a business is perhaps the most important task of designing a business architecture. To understand purpose we need to deal with the four basic concepts:
- definition of the business
- strategic intent
- measure of success
- core values
Traditionally products, markets and technology have been used by corporations to define their business, formulate their competitive strategy, and design their organizations...
When the business is defined by technology, a variety of products are developed around a given core technology, using the same base of knowhow, and sold in different markets...
An interactive architecture is based on managing the interactions among technology, products and markets.
[fig. 7.7]
- Functions
- Selecting a product market niche is the first step in defining an enterprise's function and designing its architecture. We need to answer the following questions:
- Whose problems are we trying to solve?
- What solutions do we offering?
- How will we access the target customers?
- And. finally, will the target customers have sufficient purchasing power to pay for this solution?

- Structure
- Version one [fig. 7.10] represents a design concept concerned only with defining responsibilities (how the work is divided) and the line of authority (who reports to whom).

This linear framework lends itself to a unidimensional concept of system architecture where product, market and technology are arranged in sequential order based on their relative importance.
This is why version two [fig. 7.11] uses color to differentiate the parts and group them according to the role they play in the organization.

To demonstrate the flow and the relationships in the value chain, the following format was adopted to underline three basic relationships among peer units [fig. 7.12]:

For interaction among peer units, the interactive paradigm uses two distinct paira of relationships: 1) superior-subordinate and 2) customer-provider. This becomes real and meaningful when, and only when, the user of the service has the power of money and controls the payment to the provider. This requires that providers function with a variable budget paid by the customer in exchange for the services [8].
- Output units are in competition with one another.
- Relationships between each output unit with the input or market access units are complementary. It is the same relationship that exists between a producer and its suppliers or between a producer and its distributors.
- The relationships between control units and all the input, output and market access units are one way, usually bureocratic and more or less autocratic in nature. This is why combining a service function with a cintrol function in a singel unit, which is usually done under the pretext of coordination, is a design for failure.
- Process
- Throughput processes are those directly concerned with the actual output of the organization
Organizational processes on the other hand, are concerned with creating integration, alignment, and synergy among the organization's parts.
Technological Feasability: All of the technolgies involved in the design of the throughput process must be available.
Operational Feasability: A system design must be available in the existing evironment. To asses the viability of a business enterprise requires measurement system.
- Measurement systems
- To develop an effective measurement system we need it deal iteratively with two elements: performance criteria and performance measure
Performance Criteria:
Unfortunately, the more accurate the measure of the wrong criteria, the faster the road to desaster. We are much better off with an approximation of relevant variables than with precise measurement of the wrong ones.
Performance Measure:
Performance measures are the operational definition of each variable - that is, how each variable is to be measured specifically.
Viability Matrix:
The viability matrix is a framework for identifying the relevant dimensions - the performance variables - for measuring a business's viability or the different aspects of an operation.
The first dimensions of the matrix identifies the variables that define the organization as a whole:
- Structure (inputs)
- Function (outputs)
- Environment (markets)
- Process (technology)
The second dimension identifies the processes that define the totality of the mangement system:
- Throughput (production of the outputs)
- Synergy (management of interactions, adding value)
- Latency (defining problems and designing solutions)

- Capacity Utilization
- Turnover ratio is a good indicator of capacity utilization. Compared to industry standards and best in class, it can signal the existence of an excess capacity that can be the major source of malfunctioning and fluctuation in the system.
- Profitability
- A dynamic and interrelated model of operating income, operating expense, investment (hard and soft), cash flow, and cost of capital.
- Attributes of the Outputs
- The outputs are defined in terms of a quantifiable delivery of goods or services in time and space. This is measured on three dimensions: price, quality, and availability (time).
- Reliability of Demand
- Demand for a product is reliable if the amount to be purchased can be predicted reasonably and if actors beyond a firm's influence do not create unexpected fluctuations.
- Throughput Capability
- The level of integration and effectiveness of activities required for the delivery of goods and services to satisfied customers is measured by cycle time, waste reduction, safety, and competency of critical processes.
- Default Value of the Culture
- The degree to which members accept responsibility and act with authority; duplication of power, assumptions regarding the source of value, nature of competition, and relationship between equality and competence.
- Credibility in the Marketplace
- A firm is credible when it can take actions its stakeholders will initially accept on good faith alone. This is a reflection on the firm and its sound relationships with customers, suppliers, and creditors.
- Value Chain Transaction Index
- A model for explicitly measuring the total contributions that a business unit makes to the profitability of the whole organization. The model recognizes not only the unit's own profitability, but also its contribution to the profitability and/or success of other units within the context of a value-chain architecture.
- Value-Added Ratio
- A calculation of the value a unit produces in comparison to the value it consumes. The value a unit consumes is adjusted to reflect the cost of the resources, the amount and kind of inputs (scarce or excess resources) the unit consumes, and whether they are obtained internally or externally. The value a unit produces is also modified to recognize the contribution of each line in its product/market mix. For example, revenue generated by selling a new product in a new market is multiplied by 1.2 in order to encourage new product/new market introductions.
- Reward System
- A priority scheme superimposed on the measurement system, which will allow the organization to assign priorities to particular variables (activities) and thus influence the behavior of the actors toward achieving organizational goals.
- Product Potency
- A product's potency is the degree to which the product meets a variety of customer needs and desires, in absolute terms as well as relative to competitors and substitute products.
- Market Potential
- A market has potential when there is a real and sustainable need and sufficient (size) or growing purchasing power to satisfy those needs.
- Intensity of Competition
- Competition is intense when the supply of a product is greater than the demand, and it is easy to enter but difficult to exit the market.
Realization: successive approximation
The only condition is that the outcome be technologically feasible and operationally viable.
- Type I constraints
- Type I constraints cannot be removed within the existing framework... It is critical that type I constraints be continously monitored so that the target design can further approximate the idealized design as soon as these constraints are removed.
- Type II constraints
- Type II constraints are those whose removal will require extensive preparation. They consist of activities that consume considerable time and resources, as well as knowledge and management talent.
Design of measurement and reward system with variable budgeting and target costing seems to be an integral part of all successful realization efforts.
- Type III constraints
- Type III constraints deals essentially with behavioral constraints [fig 7.13].

Cultural Transformation: dissolving the second-order machine
Success depends on the ability to seperate those core assumptions essential for our existence from the ones that are obstructive and dysfunctional. Even then, the pursuit of successful strategy for change cannot externally imposed. The only chance of affecting a cultural transformation is when the pick-and-choose process is attempted selectively, iteratively, and participatively.
Cultural transformation [...] consists of two seperated yet interrelated processes of self-discovery and self-improvement. They involve, first, identifiying what is relevant and supportive to our shared vision of desireable future and, second, diagnosing what turns out to be part of the "mess" and therefor obstructive to our renewal and progress.
Accordingly, successful cultural transformation will involve making the underlying assumptions about corporate life explicit through public discourse and dialogue, and gaining, after critical examination, a shared understanding of what can happen when defaults that are outmoded, misguided and / or downright fallacious are left unchanged.
The process is a high level social learning and unlearning. Only by the very act of discovering and interpreting our deep seated assumptions we see ourselves in a new way. The experience is liberating because it empowers us to reassess the purpose and the course of our lives and, through that, be able to exercise informed choice over our preferred future.
Notes
[1] This was - amongst others - some kind of "feeling" why I have held the meeting on jun 28th 2k2, about the improvements we've made at our company the last year (Oct 2001 to Jul 2002). In the same meeting I've also talked at a high level of my interpretation of a shared vision. This vision isn't visible until now - at least not for me (2003-01-19). Therefore it's very hard to move forward as a whole team without having a shared frame of reference (a vision) where you can relate any single project to.
[2] A very nice tool for simulating processes is a Software called ithink
[3] This issue has been demonstrated in single projects. The next step should bring these findings into the system where all the projects are embedded i.e. the company itself.
[4] Maybe the partners have a "vision", but it's not enough communicated to the other members which are part of the system. (Example of the building a cathedral: Three masons building a cathedral were asked what they're doing: the first said "I'm earning some money", the second said "I'm the best mason of the world" and the third said "I'm helping to build a cathedral"...)
[5] An assumption could also be a (technical) dogma, which could be questioned from a process perspective. If, say -- some kind of technology is well suited for small projects -- one can not take for granted, that this holds true for big projects. Because in projects with more people involved, the process in reaching a specific goal will be different.
[6] If you're not in control of the resources to finish a project in an agreed timeframe, you'll get de-motivated as you're not feeling responsible for it.
[7] This is especially true if one of your key input dimension can be seen as a process itself. For example: In the company I'm currently working for, we've defined a Software Development Process. The tools used in this process are completey interdependent and can only be adressed via a hyperlink. This assumes a thorough understanding of the software development process itself, to use the combination of the tools efficiently. On the other hand, there is much more flexibility, openess and creativity when compared to completely integrated environments.
Check out my article (in german) covering this issue in more detail: Open Source Tools in the Software Development Process from a project management perspective
[8] If a provider of a service has a fixed budget which is directly paid by the boss, then the boss becomes the customer as well. In this case, the user of the service has no power and customer-provider relations is meaningless.
Links and Articles
- System Thinking
- Introduction
- Articles
and further Information
- http://www.systems-thinking.org/
- Emergence
- See Steven Johnson and the
references therein.
- Articles
- Leadership
in TQM: What Does It Mean?
The importance of leadership to the success of Total Quality
Management (TQM) implementation is broadly recognized. But what
does leadership mean? Most likely it means different things to
different people. In this paper, we try to look at the definition
of leadership on a more specific basis, that is, in the terms of
semantics, we try to move down the ladder of abstraction to
discuss specific functions. We will also discuss the tools for the
functions.
- Organizational Development (OD)
-
- http://www.odnetwork.org/
THE source for Organizational Development... Check out for
their famous and high quality Mailinglist
-
Resistance in Organizations: How to Recognize, Understand, &
Respond to It
- Facilitated Systems
- retrospectives.com
- Links @ Orgdyne
Orgdyne is an organizational training and consulting firm,
dedicated to the research, exploration, and understanding of group
and organizational dynamics.
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